Beginning of 2022, we started implementing our 5 year “Digital & Sustainable future strategy” with a clear purpose of “Making our cities livable”. We set three main goals and started implementation of digital technologies under our digitaltransformation plan:
1. Making public transport Greener
2. Making rides Safer
3. Making rides Easier
Making public transport Greener
Did you know that the biggest contributor to greenhouse gas emissions is transportation? Despite the increased adoption of green energy, over 90% of fuel used for transportation is still petroleum-based. Public Transport (i.e., Mass transit) brings several environmental benefits making transport sustainable and greener.
Beginning of 2022, we introduced 80 new double decker buses to CityBus fleet with the objective of reducing number of vehicles on the streets. A double decker CityBus carries 70+ passengers as compared to c. 40 passengers in 12-meter and only c. 25 passengers in 9-meter single decker buses.
To make public transport more efficient, we have made significant investments in digitalization of service delivery process from network planning & scheduling through to fleet management, fuel management and operational command & control.
Making rides Safer
Public transportation is one of the safest ways to travel. It is ten times safer per mile than traveling by car because it has less than a tenth the per-mile traffic casualty (injury or death) rate as automobile travel.
Beginning of 2022, we launched “passenger safety” campaign programme with the objective of making all stakeholders (passengers, drivers, traffic controllers and authorities) aware of public transport safety. Bi-weekly safety campaigns were conducted at various locations in the city.
We have now completed installation of CCTV camera system with remote access (IP access) in the total fleet of CityBus. We are making CCTV footage available to city authorities helping them resolve any incidences in and around CityBus operations. Our passengers feel much safer while travelling in our buses.
We have provided input and supported in implementing a new regulation where public transport buses can pick and drop passengers only at designation bus stops making flow of traffic smoother and safer across the City
Making rides Easier
Many countries are investing heavily in public transport systems to make them more attractive as current passenger transport systems in most cities are overwhelmingly reliant on private cars. The risks of this dependence on cars—increased social and economic costs and environmental impacts.
In 2022, we focused on customer service with the objective of transforming customer experience. Implemented new digital CRM system, improved journey planning and tracking in #CityBus app and upgraded bus stops with solar lights making them more comfortable for passengers to sit and wait for their bus.
During the year, we have introduced serval new routes and increased number of buses to reduce frequency making public transport more available and accessible across wider geographical coverage.
In 2022, we have designed and developed account based/ open loop AFC (Automated Fare Collection) system to make it easier for passengers to plan, book, pay and track their journey. New digital ticketing system will be available as mobileapp. This will be rolled-up in the new year 2023.
We introduces Citylink Shuttle (Kuwait) Shuttle – a globally benchmarked Demand Responsive Transport (DRT) service as a digital shared mobility complementing mass transit (CityBus) to cover high population density areas. Citylink Shuttle (Kuwait) service provides passengers comfortable, affordable, and accessible service on their fingertips via mobile app.